Our work brings us into contact with some very interesting and intelligent people. Steve Wunker who runs Boston-based New Markets Advisors falls into this category so we’ve asked Steve to write a guest post about brands and jobs they help people get done.
Persuading the CEO, CFO and sometimes even the CMO to invest in their brands can be a tough ticket. Winning over sceptical sales teams isn’t far behind. Sound familiar? This post provides 10 practical tips that will help turn sales sceptics into brand believers. Amen to that.
It’s very humbling and a real privilege that The University of Birmingham has asked Wavelength’s Managing Consultant, Darren Coleman, to take on a Postgraduate Ambassadorial role for the forthcoming academic year as part of the Universities external relations.
It’s very humbling and a real privilege that The University of Birmingham has asked Wavelength’s Managing Consultant, Darren Coleman, to take on a Postgraduate Ambassadorial role for the forthcoming academic year as part of the Universities external relations.
We were recently invited to the capital to deliver a half day Brand Strategy Key Note Session for UCL Advances. The talk was part of UCL Advances business accelerator programme which provides a suit of support to start-up and pre-start-up enterprises.
January doesn’t seem like long ago but we were back at Warwick Manufacturing Group deliver our second Personal Branding Masterclass this year. Students from a range of technical, engineering, service design and e-business backgrounds made for an interesting mix of minds.
It was great to be back in Bristol delivering a customer profiling session at The University of Bristol’s Spark Programme. Spark is a weeklong enterprise training programme the good folk from Bristol University’s Research & Enterprise Development team run every summer.
At Wavelength we’re passionate about helping young people start their careers. This is why we were more then happy to let Priya Dhaliwal join the team as part of her work experience. Priya is currently working towards her A-levels at Wednesfield High School, Wolverhampton.
A lively bunch of 14 students from a broad range of disciplines attended the Masterclass which was delivered in the capital which we initially delivered last summer. The full day Personal Branding Masterclass is part of UCL Advances Student Summer Programme.
In November 2009 Goldman Sachs launched its 10,000 Small Business Programme. The initiative aims to provide 10,000 small businesses with a broad range of business help. These include business, marketing, broader management education; tailored mentoring and philanthropic support.